Zhena's Gypsy Tea launches campaign for breast cancer awareness and prevention

Sep 15 2009

Zhena's Gypsy Tea, the innovative tea company, turns up the heat on the battle against breast cancer with its campaign dedicated to urging awareness, preventing breast cancer and finding a cure. Spearheaded by the slogan; Drink Pink-Think Pink, a 70 cent donation of each sale of a the company's popular PINK SUPERBERRY TEA for Women's Health will go directly to The Breast Cancer Research Foundation(R) (BCRF), in support of finding a cure and funding clinical and genetic research worldwide.

"The drive which runs through October 31st helps raise increasing awareness as well as funding, research and treatment for the approximately 194,000 women who are diagnosed annually with breast cancer," said company founder, Zhena Muzyka. "We are proud to extend an opportunity for our customers to join us in the very important fight to eradicate this disease in our lifetime."

Company Director of Sales, Christyne Baxter, added, "At the core of dedicating ourselves to positive change, and as a WBENC Certified Woman Owned Business and Enterprising Women of the Year Award Winner, we created Pink Tea for Women's Health to be a shared catalyst to honor all mothers, daughters, sisters and wives. Our partnership with The Breast Cancer Research Foundation underscores our commitment to make a difference in the lives of millions of women and in the lives of those who love them."

Marrying the antioxidant superpower of superberries with the naturally occurring catechin polyphenols already rich in green tea, each signature offering of Pink tea is a lush harmonious blend of superior top-tier sencha green tea, and densely packed antioxidant superberries, full of health-boosting, vitamins and minerals women need for long-term wellness.