EIRO Research, a Dallas-based nutritional company, launched EIROfit, a comprehensive and easy-to-use weight management system, at its launch convention on October 9, 2009.
The EIROfit system consists of two weight management products, EIRO Lean™ and EIRO Burn™, plus dietary and exercise guidelines and a simple online tracking system, EIROtrack. EIRO Lean is a meal replacement shake formulated with EIRO RS™ technology, a proprietary blend of resistant starch and fiber for optimal wellness and weight management. EIRO Burn is a metabolism-boosting dietary supplement formulated to help users achieve an ideal weight by boosting metabolism, enhancing energy levels and helping to control hunger between meals.
EIRO recently completed a pilot study of the EIROfit system. In 8 weeks, the 25 study participants lost a total of 467 pounds, or an average of 18 pounds each. "The system has been easy to use, and the results are astounding. I was surprised to find that I wasn't hungry between meals and had plenty of energy for daily exercise," says Ken Haveman, a pilot study participant who lost 42.6 lbs and 18.68% total body weight after being on the system for 8 weeks.
The weight management system was launched at EIRO's launch convention in Dallas on October 9, along with the company's BMW/Porsche program, EIROdrive. Featured speakers at the event included New York Times best-selling author Andy Andrews, EIRO's chief medical officer, David Rahm, MD, and EIRO's founding partners Bo Short and Ty Tribble.