Gruve, an activity-based weight management solution from Muve

Oct 29 2009

Muve, Inc., the activity-based weight management company, continues to see increased interest in measurable, sustainable wellness solutions by employers trying to reduce employee health care costs. Muve’s product, the Gruve Solution, helps corporate clients and their employees to become more healthy and productive, while reducing health care costs through measurable results.

Muve, Inc. developed Gruve in cooperation with the Mayo Clinic after years of research about sedentary lifestyles. The research found that people are less active than ever before hence the continued climb in obesity rates. Gruve was designed to help motivate people to become more active and uses the latest in accelerometer technology to accurately measure a person’s movements throughout the day such as standing at the bus stop, cleaning the house, or walking the dog.

What makes Gruve so unique among the myriad of other caloric burn monitors is the real-time feedback supplied through colored lights and the tactile “buzz” the user feels if they have been sitting for too long. The objective is simple, adding more movement into your day burns more calories which can lead to improved health.

While Muve’s corporate customers cover a wide-range of industries from insurance to health care, one of Muve's recent customers is a leader in employee wellness among professional service firms. Zelle Hofmann Voelbel & Mason LLP, a national litigation and dispute resolution law firm, recently completed a Gruve pilot and decided to roll out the program to their employees. Currently, employees are in the first few weeks of using Gruve and early indications show that they are changing their habits and are becoming more active throughout the day.

"Most people seem to recognize their need for accountability to change their daily activity habits and to improve their wellness," said Zelle Hofmann Chief Operating Officer, Robert Pederson. "Gruve offers accountability and makes it fun with goals and color-coded reminders of progress throughout each day. Zelle Hofmann also offers challenges and incentives to our employees in order to encourage participation."