Apr 20 2010
Revolutionary new CryoSTAT is here to put the fire out when it comes to hemorrhoids by treating them on contact with cold therapy which has a proven track record of providing instant relief with no mess.
“CryoSTAT applies the principles of cryotherapy as either an adjunct or primary therapy for symptomatic hemorrhoids”
Easy to use, with no mess or unpleasant odor, CryoSTAT targets swelling with cooling comfort to provide prompt soothing relief from the itching, burning, pain and swelling caused by hemorrhoids. Cold therapy has long been recognized as an effective way to reduce swelling on all parts of the body. From a mother who ices a baby's teething gums to a boxer icing a swollen eye, cold therapy is universally known as an effective method of relieving discomfort and reducing swelling. But, until now, there was no simple method for hemorrhoid sufferers to apply cryotherapy.
"Cold therapy helps provide analgesia by reducing blood flow and reducing cellular metabolism, as well as by decreasing sensory nerve conductivity and sensitivity," said Dr. Bartley Pickron, Colon and Rectal Surgeon, at Methodist Hospital & the Woman's Hospital of Texas, in Houston. "Cold therapy also reduces tissue swelling and edema by producing local vasoconstriction."
Hemorrhoids (also known as "piles") are swollen veins in the lower portion of the rectum or anus. The veins themselves are present in every person, but they only become a problem when they expand and do not contract naturally. Symptoms of hemorrhoids include itching, pain, especially while sitting, bright red blood on toilet tissue, in stool or in the toilet bowl and painful bowel movements. Although hemorrhoids are commonly responsible for these symptoms, more serious conditions such as colorectal cancer can present in a similar manner. For this reason, patients should be evaluated by a physician or specialist in colon and rectal diseases prior to relying on self-treatment.
"Hemorrhoids are one of the most common benign afflictions in the United States and other developed countries," said Dr. Pickron. "Hemorrhoids are usually a result of a lack of dietary fiber and inadequate fluid intake. They can also occur as a result of pregnancy, childbirth, diarrhea and constipation. While numerous over-the-counter and prescription remedies exist, many of these treatments can be messy, uncomfortable and difficult to use, and some have unexpected side effects."
New CryoSTAT provides instant, soothing relief that is disposable and convenient without messy gels, creams or wipes. The cold therapy pack is surrounded by a soft, comfortable cloth. It is non-invasive and easy to use.
In a recent study pitting CryoSTAT against other leading brands, CryoSTAT won hands down, as consumers rated it easiest to apply, least messy, and fastest relief. "At first I wasn't too sure about it," one CryoSTAT user said. "Then once I tried it, I was amazed at the truly INSTANT relief. Plus no mess, no fuss, so easy to use."
CryoSTAT can be used alone or as an addition to other hemorrhoid treatments.
"CryoSTAT applies the principles of cryotherapy as either an adjunct or primary therapy for symptomatic hemorrhoids," said Dr. Pickron. "My own experience with the use of CryoSTAT in postoperative anal surgery reveals that many patients are quite satisfied with the ease of its use along with standard postoperative pain measures."
SOURCE Methodist Hospital & the Woman's Hospital