PAREXEL International Corporation (Nasdaq: PRXL), a leading global biopharmaceutical services provider, today announced that it has established the new brand identity "Right Where You Need Us,"™ which reflects various transformation initiatives focused on meeting the diverse requirements of the Company's clients. PAREXEL's brand identity reinforces its commitment to precisely complement client organizations with strategic insight, deep scientific knowledge, tactical expertise, and a wealth of experience throughout the end-to-end product development process.
To inform its new brand identity and gather continuous input to best meet client needs, PAREXEL conducted interviews with 145 decision makers from top pharmaceutical companies and small to medium-sized biopharmaceutical companies engaged in hiring service providers for a broad range of clinical research services, regulatory affairs and medical communications, among other key product and service areas. Interviewees from the Americas, Europe and Asia were included to ensure a global perspective was incorporated into the survey process.
"Biopharmaceutical companies continue to face increasingly complex decision making amidst more stringent regulatory structures, evolving science, and growing competitive challenges. PAREXEL continues to transform our business to provide an even more precise fit with our expertise. We are focused on providing tailored solutions that match a client's specific needs by applying the right blend of resources and capabilities," said Josef von Rickenbach, Chairman and Chief Executive Officer, PAREXEL International.
According to Mr. von Rickenbach, "As the nature of the relationship and underlying business model amongst sponsors and service providers has evolved over the last decade, PAREXEL has been at the forefront of collaborating with clients to develop new operating models. In this regard, PAREXEL continues to be a premier, trusted partner to our clients, who rely on us for our deep expertise and flexibility as well as the efficiencies of a worldwide infrastructure to help them more quickly achieve their goals. We provide the right guidance and high level of quality needed to accelerate our clients' product development and commercialization programs, and bring safe and effective treatments to patients sooner."
In conjunction with the introduction of its new brand identity, PAREXEL has re-launched its website at www.PAREXEL.com to better assist biopharmaceutical companies online with finding the right experts in the right geographical locations worldwide for any aspect or phase of designing and executing regional and global clinical development programs.
With 28 years of experience, more than 9,500 professionals worldwide, a robust technology infrastructure, and among one of the largest global footprints of biopharmaceutical service providers, including 71 locations in 54 countries, PAREXEL continues to be a proven and committed partner to pharmaceutical, biotechnology and medical device companies looking to bring innovative products to market. PAREXEL has helped drive the success of thousands of its clients' development programs by offering worldwide regulatory expertise, Phase I-IV clinical research services, eClinical technologies that accelerate development, and medical communications services as well as reimbursement and market access services. During the past year, PAREXEL has been recognized as a Best 10 Outsourcing Company to the Pharmaceutical Industry as part of the Global Outsourcing 100® and as Best Performing CRO by BioSingapore.