Nov 29 2010
BioMers Pte Ltd, a portfolio company of Nanostart AG, has announced the initial market launch of its new flagship product line, the SimpliClear™ Full orthodontic system. These completely translucent dental braces may be used to treat patients even with severe misalignment of teeth which has, until now, only been possible with unsightly metal braces.
"Earlier this year, we launched SimpliClear™ Express, which was suitable for limited cases, such as orthodontic relapses or mild misalignments involving the front anterior teeth. Now we are launching SimpliClear™ Full, which is the only translucent orthodontic system in the world that can treat the full range of teeth misalignments. We are seeing much excitement from the orthodontic community with the SimpliClearTM Full solution," said Dr. Mervyn Fathianathan, CEO of BioMers.
The SimpliClear™ Full braces solution is based on the same principles as metal braces, a proven treatment procedure, and can thus be used the full range of orthodontic treatments, from mild to severe cases. The unique benefit lies in the translucency of the proprietary materials used by BioMers, which makes SimpliClear™ braces practically invisible. Within the global orthodontics market, BioMers is the only provider to offer clear archwires.
"I am very impressed with the effectiveness of SimpliClear™ Full. The results that I have seen so far on the pioneering batch of patients have been excellent, in terms of the speed of treatment and effectiveness of results. Furthermore, the patients are very happy with the aesthetic appeal and feel of the braces. I expect that this orthodontic treatment option will be received well by the Singapore community," said Dr. Kenneth Lew, an orthodontist with Tanglin Dental Surgeons.
Having launched SimpliClear™ Full in Singapore, BioMers now plans to bring the new product line to other Asian countries, Europe and the U.S.
The target market for SimpliClear™ Full dental braces includes not only the countless patients around the world who are dissatisfied with the unsightly nature of traditional metal braces but also individual cases where patients cannot tolerate metallic braces because of allergies or other conditions.
The SimpliClear™ orthodontic solution from BioMers is based on composite polymer wires made extremely strong through the use of groundbreaking nanotechnology. This patented technology gives SimpliClear™ braces mechanical properties similar to traditional metal braces, with the added benefits of high biocompatibility and non-allergenic characteristics. The polymer composite is formed into translucent archwires, which have the tensile strength needed to move teeth into their correct positions.