As the nation's leading bridal and special occasion authority, David's Bridal is honored to outfit a woman for the many milestones in her life, most notably her wedding day. To help encourage customers to be proactive about their health as they plan their future, David's Bridal is proud to partner with Bright Pink®, a national non-profit on a mission to save women's lives from breast and ovarian cancer by empowering them to live proactively starting at a young age.
Through an integrated awareness campaign David's Bridal and Bright Pink will educate young women on the importance of early detection, how they can take control and manage their health, and various lifestyle habits that can help reduce the risk of breast and ovarian cancer.
Beginning today, DavidsBridal.com will invite customers to complete Bright Pink's Assess Your Risk tool and to register for Breast Health Reminders™, as well as launch a digital donation campaign. In addition, David's Bridal is announcing a contribution of $1 to Bright Pink for every page created in their Dream Wedding Pinterest Contest, up to $50,000.