WHAT:
In recognition of American Diabetes Month® in November, the American Diabetes Association will be launching a movement to encourage Americans to confront, fight and Stop Diabetes(SM).
Anyone can join the movement by choosing to share their experiences with diabetes, helping to raise awareness about diabetes, becoming active in their community, learning about diabetes, giving of their time and passion, or donating funds to support diabetes research, information, or advocacy efforts.
WHO:
The American Diabetes Association is leading the fight against the deadly consequences of diabetes and fighting for those affected by diabetes. The Association funds research to prevent, cure and manage diabetes; delivers services to hundreds of communities; provides objective and credible information; and gives voice to those denied their rights because of diabetes. Founded in 1940, our mission is to prevent and cure diabetes and to improve the lives of all people affected by diabetes.
WHEN:
November 2, 2009
WHY:
With nearly 24 million children and adults afflicted with the disease in the U.S. and an additional 57 million at risk for type 2 diabetes, diabetes has reached epidemic proportions. If current trends continue, one out of three children will face a future with diabetes.
HOW:
To let your viewers/listeners/readers know about American Diabetes Month and the Stop Diabetes movement. Interviews with an American Diabetes Association spokesperson are available upon request.