SC Johnson announces its first commitment to CGI, rolls out a new anti-Malaria IEC program

SC JohnsonNov 12 2009

In its continuing initiatives around Doing What's Right, SC Johnson, A Family Company, recently announced its first commitment as part of its involvement in the Clinton Global Initiative (CGI). Founded by former President Bill Clinton in 2005, CGI brings world leaders from a variety of backgrounds together to create partnerships that result in innovative and measurable solutions to some of the world's most pressing challenges.

SC Johnson is rolling out a new anti-Malaria information, education and communication (IEC) program, based on the success of the company's previous anti-malaria initiatives. In partnership with the Global Business Coalition (GBC), an organization focused on helping companies fight malaria on a global scale, a repository of malaria-related information will be created for Non Governmental Organizations (NGOs), governments, businesses and community health groups to help them support their local populations in Africa and other parts of the world where families are at risk of contracting malaria. All of the information will be shared with these groups electronically either via the GBC website or via email. This program will provide valuable resources and best practices for organizations and people motivated to educate others on the risks of malaria, as well as its prevention and treatment. In essence, it will be a one-stop-shop for anti-malaria information.

By making the commitment to CGI, SC Johnson is demonstrating the importance it places on fighting malaria. It also allows the company to draw on CGI's resources when needed.

"SC Johnson is honored to make this commitment to the Clinton Global Initiative. CGI has an outstanding record of doing what's right by creating partnerships that deliver results," said SC Johnson Executive Vice President - Worldwide Corporate & Environmental Affairs Jane Hutterly. "Through our collaboration with the Global Business Coalition, we can make our goals a reality. Together we can make a difference by empowering people with education and tools to fight the ravages of malaria."

This program takes a train-the-trainer approach to information distribution. The materials will appear in both English and Portuguese. Given their over-sized images and hard-hitting messages, they should have an effect regardless of the prevailing language of a region.

SC Johnson's IEC program will be hosted on GBC's website and should be available to anyone with access to the Internet by year end.

SC Johnson's Commitment to Doing What's Right

SC Johnson has a wide variety of efforts to drive global development and growth that benefit the people around us and the planet we all share. From exceptional philanthropy, volunteerism and education to new business models that bring economic growth to the world's poorest communities, we're helping to create stronger communities for families around the globe. For example:

• The company led the industry by increasing transparency and further demonstrating our commitment to doing what's right with the voluntary launch of our innovative ingredient disclosure initiative, which openly communicates product ingredients, including fragrances, dyes and preservatives.
• SC Johnson continued to make strides using its patented Greenlist(TM) process, with use of "Better" and "Best" rated materials increasing to 47 percent of total materials.
• Through cogeneration with landfill gas, wind power and biofuels, almost 36 percent of SC Johnson's total electricity usage worldwide came from renewable energy.
• The company's base of the pyramid efforts in Kenya and other countries continued, and it has kicked off a supply chain initiative with Rwandan pyrethrum farmers and the Borlaug Institute at Texas A&M.
• SC Johnson continued to provide valued support to the communities where we operate, with our 10-year cumulative giving surpassing $180 million.
• The company sets aside 5 percent of pre-tax profits globally for corporate giving - nearly four times the average - and works with partners, such as Conservation International. Around the world, our subsidiary companies contribute an average of 2 percent of pre-tax profits and partner with local foundations.