ASL releases new eye tracking software solution

Mar 16 2011

Applied Science Laboratories, the true authority on eye tracking, has released its highly anticipated analysis software, ASL Results for the Mobile Eye solution. This revolutionary program makes measuring consumer response, human behavior and physiology faster and easier than ever, proving to be a game changer for the eye tracking industry.

Realizing that eye trackers are used for a wide range of research studies, software engineers at ASL have been working tirelessly to create a program that meets the universal needs of all research applications. ASL Results was created as a result of these efforts, proving to be compatible for studies ranging from market research to clinical studies.

The introduction of ASL Results for Mobile Eye with GazeMap integration offers valuable tools for the research professional. The user is able to map multiple areas of interest (AOIs) within an environment and apply them to all subjects participating in the study. ASL Results also allows the user to define moving AOIs in individual subject video. Once defined, AOIs can be viewed with dynamic heat maps, gaze trails and fixation plots. After the study has been completed, the results are automatically aggregated and the data collected producing informative tables, and graphs.

Over the years ASL's eye tracking solutions have stood out from the competition due to their usability. Now with ASL Results the research process has been streamlined further, making it the ideal software solution to collect the data needed to attain robust meaningful research results. With the introduction of ASL Results, ASL offers a complete suite of compatible eye tracking hardware and software, allowing users to effortlessly set up all elements of their studies. ASL once again proves to be a pioneer in the eye tracking industry, through the introduction of this groundbreaking software.

SOURCE Applied Science Laboratories