Ceelox, Inc. (OTCBB: CELO), (the "Company") proudly announced today that it was issued a patent from the U.S. Patent Office. The patent, U.S. Patent Number 7,945,520 entitled "System and Method for Secure and/or Interactive Dissemination of Information," provides the ability for associating message content with a media element, such as an advertisement, sending the message to a designated recipient, and presenting the media content only after the "unwrapping" of the message through the use of biometric authentication.
The issued patent adds an innovative dimension to online advertising and marketing, allowing advertisers to encrypt unique messages inside electronic images or "wrappers" such as online ads, photographs or artwork, video files, instant messages, and MP3 files. The message is secure; can be delivered via email or through Websites; and gives a user the power to decrypt hidden messages or create their own.
"We are obviously pleased with the U.S. Patent Office's issuance of this patent, which we believe will strengthen our intellectual property protection. This is a significant milestone for our company, and we are very proud of our development team," said Gerry Euston, Ceelox CEO.