Dec 26 2011
TheraBiogen, Inc. (OTC BB: TRAB), a manufacturer and distributor of homeopathic nasal sprays for aiding in the relief of allergies, cold and flu symptoms and migraine headaches, announced today the launch of its Social Media campaign as part of its ongoing product marketing program.
TheraBiogen is launching its social media campaign by utilizing mobile location based marketing, inclusive of Facebook, Foursquare, and YouTube in conjunction with its Times Square advertisement.
On December 28 and 29, 2011, visitors to Times Square will be encouraged to "check in" at the TheraMax® ad (located directly under the famous CBS Eye on 42nd Street) using Facebook Places or Foursquare and share their "Check In" online. A TheraMax® Street Team will be on location handing out samples of Thera Max® Cold & Flu, as well as other holiday gifts, to participants.
Kelly Hickel, CEO of TheraBiogen, commented, "We are very enthusiastic about this latest portion of our marketing campaign and are thrilled to observe the responses from the people in Times Square and on our social media sites."