B Floral raises awareness for Ovarian Cancer Research Fund

May 30 2015

From Los Angeles to the Hamptons, New York's premiere floral event design company, B Floral, is giving back and helping raise awareness for Ovarian Cancer Research Fund (OCRF). As part of B Floral's commitment to charitable giving, the team curates unique floral experiences to support OCRF's Super Saturday luxury shopping events for a cause.

On May 16th, B Floral, led by owner and lead designer Bronwen Smith, participated in the 2nd Annual OCRF Super Saturday Los Angeles event, donating all floral design services and flowers for the main hangar shopping space, VIP and general admission areas, and the buffets and bars, in addition to activations for Mary Kay, Rachel Zoe, and more. B Floral also supports other OCRF events, including the annual "Stand Up for Madeline" event at Carolines on Broadway as well as the Legends Gala, and will be on hand to bring Super Saturday Hamptons alive with flowers on July 25th.

OCRF and its mission to fund ovarian cancer research has a very personal meaning for Smith, whose mother passed away from the disease in 1990. Smith has been involved with the organization for several years, first serving on the junior board and then joining as a member of the Board of Directors in 2012.

"Ovarian cancer has had a huge personal impact on my life, and on the lives of others," said Smith. "Having been so deeply affected, I realized that I have a responsibility to give back to the community in any way possible. Super Saturday offers up a great experience that helps bring awareness to this cause."