Murad expands its product development department

Murad, Inc.Dec 11 2009

Murad, Inc. announced it has tripled the size of its product development department to meet escalating demand for support functions sparked by the growing pipeline of innovative products created when Jeff Murad, Vice President of Product Development for Murad, joined the development team.

Jeff Murad, son of Associate Clinical Professor of Medicine at UCLA and company founder Howard Murad, M.D., will oversee the growth as he continues to manage the Product Development unit, working directly under his father.

"With the addition of a second Murad family member focusing on product development full time, there is a greater need for backup support to accommodate all the new products in development that the combination of father and son has created," said Richard Murad, Murad's Chief Operating Officer and General Counsel. "These additions will not only increase productivity, but will also help us bring to market a much larger portion of concepts that have been on the drawing board for many years."

"You could say I have been involved in the formulation process my entire life," said Jeff Murad. "I'm enthusiastic about the additions to the Product Development division and the opportunity to help more effectively carry out my father's vision through this department. Working closely with my family to improve the processes at the company will help us heighten efficiency while meeting the demands of our growing customer base."

The new additions will shorten the time between product creation and launch to consumers, while ensuring regulatory compliance from the start of the development cycle.

"Jeff has really helped us manage the growth of the department that is now going on its 20th year with the passion of someone obviously emotionally invested in his family's business and the products we create," said Richard Murad. "Jeff's day-to-day working relationship with his father is special and unique in that the two men share a dedication to the efficacy of the products and to the promise that each product is rooted in Dr. Murad's Science of Cellular Water and Inclusive Health philosophies."